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  • 护航餐饮品牌 缔造品类冠军
  • 行业才能做好餐饮全案设计
  • 造新品牌就是在消费者的认知资源中找准地方插了一面旗帜。
  • 牌升级不是为了取悦自己而是为了拉近与消费者之间的关系。
  • 间关照文化打造品牌环境营销力
  • 饮连锁门店的设计不仅是空间形象复制,而是将完整体验标准化还原
  • 牌整合营销持续放大品牌价值势能
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服务内容
Service content
行业 才能做好餐饮全案设计

 

品牌全案设计包含以上四大板块:品牌策划、品牌设计、空间设计和落地执行。

DONGXINGYE,CAINENGZUOHAOCANYINQUANANSHEJI。ZHIMEIBANSUIZHONGGUOCANYINYEFAZHANDEBANIANZHONG,KEHULAIZIQUANGUOGEDIYIJIHAIWAI。ZAIMEIYIGECANYINXIFENLINGYUDOUYONGYOUCHENGGONGANLI,SHIDUOGEGUONEICANYINTOUBUPINPAIDEZHANLVEHEZUOHUOBAN。

全案设计的优势

CONGPINPAIMINGMINGKAISHIDAOSHOUDIANKAIYE,ZHIMEITIGONGYIZHANSHIDEFUWU,WOMENSHININDEPINPAIZHANLVEGUWEN、 SHEJIGUWEN。ZAIBIAODECANYINPINPAIFUHUAQUANGUOCHENGZHONG,NINFANGHEWOFANGYIDUIYIGOUTONG,WUXUQITASHEJIFANGJIERU,TIGAOXIAOLV。PINPAIKONGJIANYITIHUASHEJIGUANCHECHENGDUGAO,BIMIANPINPAISHEJIHEKONGJIANSHEJITUOJIE。

如果您方还未寻找店面

WOMENJIANYININXIANZUOHAOPINPAIDECEHUAHESHULI,HAODEPINPAIDECHUANGLIHENSHAOYICUERJIU,YIDINGSHIYONGZUGOUDESHIJIANDAMOCHULAIDE,ZAIZHAOXUNDIANPUZHIQIANZUOHAOPINPAISHEJISHIZUIHAODEXUANZE。ZAININQUEDINGKAIDIANDIZHIZHIHOU,WOMENJIANGHUIYOUXUJINXINGKONGJIANSHEJIGONGZUO。

RUGUONINYIJINGQIANLEDIANPUZULINHETONG,ZAIMIANZUQIHUOZHEZHENGCHANGDEZUYUEQIXIANNEI,WANGWANGYAOQIUCEHUASHEJIZHOUQIJINLIANGYASUO,WOMENHUIYITUANDUIXIETONGDEGONGZUOFANGSHIGAOXIAOGONGZUO,WEIKAIYEZHENGQUSHIJIAN,WEIPINPAIDUODEXIANJI。

核心理念
Core ideology

DANGXIAXIAOFEISHENGJIDESHICHANGXIANZHUANGYAOQIUCANYINPINPAIBUDUANCHUANGXIN,LAOPINPAIJIAKUAIDIEDAISUDU,XINPINPAICENGCHUBUQIONG。

CHANPINKEFUZHI,KOUWEIKEDIEDAI,HUANJINGKEMOFANG,YINGXIAOQUDAOWUCHAYI,XINGJIABISHIQIANGZHEDEFABAO,RUOZHEDESHENYUAN。

 

SHENMECAISHIPINPAIDEGENJI?

 

HAOKANDEPINANGQIANPIANYILV,YOUQUDELINGHUNWANLITIAOYI。

PINPAISHIYIZUOBINGSHAN,RENMENKANDAODESHISHUIMIANSHANGDEJUBU,ERSHUIXIADECAISHITAJINGNIANBUHUADECHENDIAN。

RUJINDECANYINSHICHANGYIJINGGAOBIELECHANPINDAIDONGPINPAI,GENGDUODEZESHIPINPAIDAIDONGCHANPIN。YEJIUSHISHUOWEIRAOPINPAILAIZUOCHANPIN,YONGPINPAIDAILAIDELIRUN。PINPAICHIXUDAILAILIRUNZAIYUZAIYUPINPAIDEGENJIHECHIXUSHUCHUDEDONGLI。CHANPINFUWUYAOBUDUANTUICHENCHUXIN,PINPAIYEYAOBUDUANSHANGYEFUNENG。

 

“SANWEIWENCHUANGDINGWEIMOXING”TICHU:

 

发掘文化母体,提炼品牌核心;钉锤视觉系统,营造体验场景;关照内容营销,强化消费驱动。

 

ZHIMEI YI“HUN”“XIANG”“QI”SANGEFANGMIANZUOWEISUZAOQIANGSHICANYINPINPAIDESANGEJIBENWEIDU。

“SANWEIWENCHUANGDINGWEIMOXING”SHIZHIMEITUANDUIGONGZUODEFANGFALUN,YESHIJIANYANYIGECANYINPINPAISHIFOUJUYOUCHIJIUSHENGMINGLIDEBIAOCHI。

PINPAIZHI“HUN”:PINPAIDELINGHUNSHIYOUCHENGZAITADEWENHUAMUTIYANSHENGDE。SUZAOPINPAIDEGUOCHENGYUQISHUOSHICHUANGZAO,BURUSHUOSHIWAJUE,CUIQU。WENHUASHILISHIDECHENDIAN,SHIDAZHONGRENSHIDEXIGUAN,SHIXINXIGUANLIANJIAJIEDEGUANJIAN。CONGDIYUWENHUA、MEISHIWENHUA、RENWENMINSUDENGCENGMIANJINXINGWENHUADINGWEI,CONGJINGPIN、SHOUZHONG、JIAGEDENGJIAODUJINXINGSHICHANGDINGWEI。CONGFUWU、QUDAO、MEIJIEDEGUANXIZHONGJIANLIPINPAISHUCHUHUILU,QUANFANGWEIZHANLINGKEHUXINZHI。TILIANPINPAIHEXINJIAZHI,SUZAOPINPAIHEXINYOUSHI,SHIGOULEPINPAIZHIXIANGDEJICHU,YESHIFAHUIPINPAIQIYONGDEYUANQUAN。

三维文创定位模型
Three - dimensional cultural creation positioning model
合作伙伴
Business Partners
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